Real Success Stories
These stories profile real casting projects that required the dedication and expertise that Judy Keller Casting brings to the field.
Eli Lilly Stent video
We needed to search for a male 45-60, who actually had a Coronary Stent to be the host of the video that would be viewed in hospitals. He needed to be able to work comfortably with a teleprompter and feel comfortable with medical copy. At the same time he needed to be compassionate and empathetic to put patients at ease. It was a tall order, but we did it.
ROC skincare project
We needed to find 8 real women, not actors ranging from 30-60 years old from the tri-state area. They had to be willing to use the ROC product for a number of weeks prior to the shoot and feel comfortable talking in front of a camera about the positive results on their skin. We also had to find a Fashion Guru like Tim Gunn to make them look and feel 10 years younger. A great makeover story!
The Firm fitness project
We needed to find 30 real women from all walks of like who had inspirational and motivational reasons to want to lose weight. To find these 30 women we had to pre-screen over 300 women. These women had to have a minimum of 20 lbs. and a maximum of 45 lbs. to lose and no pre-existing medical condition. The women had to commit to a daily vigorous exercise routine for 6 weeks. Ultimately the client needed to find 10 women who had the greatest success with the program for the final video. These 10 women are the success story.
Clean & Clear “see the real me” Campaign
We had to cast for a diverse group of high school girls from around the country, who wanted to be seen but afraid to be judged. Client was seeking girls who were articulate, independent thinkers and dreamers. We had 2,000 applicants, we selected 200 girls and asked them to submit a video about themselves, ultimately 17 girls were chosen. This campaign has already received national recognition for the important messages it gives to teenage girls.